Hoping to create a visual novel computer game, he turns to school beauties Eriri Spencer Sawamura for designing the art, and Utaha Kasumigaoka for writing the game scenario. A month later, he finds out that the girl is his classmate, Megumi Kato, who is hardly noticeable to her classmates. Tomoya Aki, a male high school teenager who works part-time to fund his otaku lifestyle (light novels, manga, anime, video games like visual novels and dating sims, and related merchandise) encounters a beautiful girl one day during spring vacation. An animated film, titled Saekano the Movie: Finale, was produced by CloverWorks and premiered on October 26, 2019.

A visual novel based on the anime, titled Saenai Heroine no Sodatekata -Blessing Flowers-, was released on April 30, 2015. A second season aired from Apto June 23, 2017, and was streamed exclusively on Amazon Video. An anime television series adaptation by A-1 Pictures aired between January 9 and Maon Fuji TV's noitamina block, which has been licensed by Aniplex of America. Saekano has received a manga adaptation in addition to three spin-off manga adaptations. The story follows high school student Tomoya Aki, who recruits a trio of beautiful girls to help him develop a visual novel to sell at the Comiket convention.

Fujimi Shobo published thirteen volumes between July 2012 and October 2017 under their Fujimi Fantasia Bunko imprint. Saekano: How to Raise a Boring Girlfriend, known in Japan as Saenai Heroine no Sodatekata and the short form Saekano, is a Japanese romantic comedy light novel series written by Fumiaki Maruto, with illustrations by Kurehito Misaki.

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